9 replies to this topic

[Big Nake]

Did anyone else see THIS? Watching the video is pretty entertaining. I despise almost all AB products and haven't had a Bud or Bud Light product in many years and probably won't drink this one unless it's handed to me and I'm feeling stoooopid. Cheers.

[Deerslyr]

As the article suggested, I'll at least give it a try. I tried their "American Ale" when it came out. It was fine for a Bud product, but obviousl sub-par for the real category competition. I'll give this one a try too, but have low expectations.

[Vagus]

I'll get ripped off it one night and see how it goes. Lite beer has its place and i've always liked bud. lol, the wife bought me a case of miller for some reason and its killing me. I just can't do it. Maybe next month when the weather is back in the 90s every day.

[SchwanzBrewer]

"It's like bud light with a flavor profile". I liked that. This beer will last 8 months or so IMO. I think they are wasting their money trying to make mass consumer "craft" beers. If they want a piece of the craft market than make a damn good full flavor beer. It's that simple. Screw the marketing and just make good beer. People will drink it. And if anyone can make a consistently good "craft" beer AB could. Cheers,Rich

[Deerslyr]

I'll get ripped off it one night and see how it goes. Lite beer has its place and i've always liked bud. lol, the wife bought me a case of miller for some reason and its killing me. I just can't do it. Maybe next month when the weather is back in the 90s every day.

Send me your Miller and I will make sure it is disposed of properly. If I was forced a BMC beer, I'd choose Miller over Bud and Coors any day of the week and twice on Sunday. But then... Miller was always 90 minutes away from me.

[MtnBrewer]

I'm not getting suckered again. I was at an airport bar one night and tried an American Ale thinking that maybe, just maybe the accumulated brewing know-how of Anheiser-Busch could brew a decent pale ale. I couldn't have been more wrong. It was utterly horrid. So I'm not going down that road again.

[beach]

I'm not getting suckered again. I was at an airport bar one night and tried an American Ale thinking that maybe, just maybe the accumulated brewing know-how of Anheiser-Busch could brew a decent pale ale. I couldn't have been more wrong. It was utterly horrid. So I'm not going down that road again.

Sure the hell NOT at airport prices.Beach

[MtnBrewer]

There is no price (greater than zero) at which it would become a good beer.

[SchwanzBrewer]

I'm not getting suckered again. I was at an airport bar one night and tried an American Ale thinking that maybe, just maybe the accumulated brewing know-how of Anheiser-Busch could brew a decent pale ale. I couldn't have been more wrong. It was utterly horrid. So I'm not going down that road again.

That is marketing at work. I've heard interviews with brewers from AB. The can make great beer, but the marketing and sales dept won't let them. They make them dumb the beer down to the lowest common denominator, but its consistent. I guarantee if the business philosophy changed they could brew the shit out of any beer style imaginable.

[Genesee Ted]

I am sure I will try it at some point when it is given to me for free, but I do not have high expectations.